Yimeng ZhangBranding & Package Designer in NYC & Shanghai






Kaleidos Hair Color Packaging

2022
Kaleidos
Packaging Design
When designing a hair pack that aligns with the brand, the idea of a 'K'-shaped pack quickly came to me. The use of metal material and spot-color printing gives the packaging a bold, vivid personality—exactly the impression Kaleidos aims to convey to its consumers.

For this project, I designed the 'K' shape, crafted the graphic layout, and carefully selected the precise spot colors to complement the brand’s identity.




Photos credit to Kaleidos